Program Requirements
The Retail Management concentration will combine business fundamentals together with real-time, experiential learning opportunities recognizing the growing complexity of the retail sector. Through interaction with the state-of the-art Retail Innovation Lab, students will have the opportunity to learn firsthand about managing all levels of a retail operation using the latest technologies. The practical experience will link directly to the study of consumer behaviour, experiential marketing, omni-channel retailing, pricing analytics, efficacy of different payment systems, and global value chain management.
Required Courses (9 credits)
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MRKT 459 Retail Management (3 credits)
Overview
Marketing : Principles and methods of marketing management as applied to retailing, including strategy and tactics: market structure; consumer behaviour; competition; financial management; human resources planning; promotion; presentation; merchandising; operations; pricing; planning and attaining retail profits. Lectures, text material, outside reading, planned retail visiting, cases.
Terms: Fall 2024, Winter 2025
Instructors: Lamothe, Marie Josee (Fall) Lamothe, Marie Josee (Winter)
Prerequisite: MGCR 352
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RETL 402 Innovations in Retailing (3 credits)
Overview
RETL : Exploration of emerging trends, consumer behaviour and technologies and how they can lead to retail innovations that can significantly improve operational efficiency, customer satisfaction and provide a foundation for a sustainable and improved society.
Terms: Winter 2025
Instructors: There are no professors associated with this course for the 2024-2025 academic year.
Prerequisite(s): MGCR 352
Restricted to U2 & U3 students.
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RETL 407 Retail Management Project (3 credits)
Overview
RETL : A team-based, experiential project that involves defining actual problems and recommending solutions in the realm of an organization, or at the interface of different organizations (e.g. supply chains), including strategic and operational issues in retail management. Each project is multidisciplinary or multi-functional in nature and will have significant impact on one or more operational/competitive capabilities of the organization.
Terms: Winter 2025
Instructors: Ray, Saibal (Winter)
Restricted to U2 & U3 students.
The instructors will make sure that the workload of the project is commensurate with the course credit and team size.
The instructors will also be involved during the course as advisers, progress reviewers, logistics coordinators, evaluators, and will serve as liaison between the companies and the teams
Complementary Courses (6 credits)
Selected from the following:
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INDR 294 Introduction to Labour-Management Relations (3 credits)
Overview
Industrial Relations : An introduction to labour-management relations, the structure, function and government of labour unions, labour legislation, the collective bargaining process, and the public interest in industrial relations.
Terms: Fall 2024
Instructors: Westgate, Chantal (Fall)
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INSY 440 E-Business (3 credits)
Overview
Information Systems : Build the knowledge base and skills needed to face today's electronic business challenges, opportunities, and issues. Explore important concepts, models, tools and applications related to e-business.
Terms: Fall 2024
Instructors: Tanguay, Sol (Fall)
Prerequisite: MGCR 331
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INSY 442 Data Analysis and Visualization (3 credits)
Overview
Information Systems : Overview of methods and tools for analyzing business data to improve business decision-making, focusing on data visualization using hands-on learning.
Terms: Fall 2024
Instructors: Kim, Doehun (Fall)
Prerequisites: MGCR 331 or permission of the instructor and approval of the BCom ProgramOffice.
Restriction(s): Open to U2 and U3 students.
- MGSC 403 Introduction to Logistics Management (3 credits)
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MGSC 431 Operations and Supply Chain Analysis (3 credits)
Overview
Management Science : This course introduces students to operations concepts and techniques with application to supply chain management. A supply chain consists of all activities involved in fulfilling customer demand and the management decisions have a direct impact on a firm's performance, such as operating cost, market penetration and customer service. The course covers both classical tactics and evolving new strategies to reduce cost, increase responsiveness and maintain sustainable growth in a firm's supply chain.
Terms: Winter 2025
Instructors: Bai, Bing (Winter)
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MRKT 355 Services Marketing (3 credits)
Overview
Marketing : Services are fleeting and involve direct contact between the supplier and the buyer. Inventories disappear every time an aircraft takes off or the night passes for an hotel. Yet services have become the largest sector in modern Western economy and their importance shows every sign of continuing to grow. This course focuses on the key differences between product and services marketing and the skills that are necessary for the services sector.
Terms: Winter 2025
Instructors: Letovsky, Steven (Winter)
Prerequisite: MGCR 352
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MRKT 451 Marketing Research (3 credits)
Overview
Marketing : Theoretical techniques and procedures common in marketing research. Topics include: research design, sampling, questionnaire design, coding, tabulating, data analysis (including statistical techniques). Specialized topics may encompass advertising, motivation and product research; forecasting and location theory.
Terms: Fall 2024, Winter 2025
Instructors: Jo, Myung-Soo (Fall) Mookerjee, Sid (Winter)
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MRKT 452 Consumer Behaviour (3 credits)
Overview
Marketing : A study of basic factors influencing consumer behaviour. Attention is focused on psychological, sociological and economic variables including motivation, learning, attitude, personality, small groups, social class, demographic factors and culture, to analyze their effects on purchasing behaviour.
Terms: Fall 2024, Winter 2025
Instructors: Mukherjee, Ashesh (Fall) Sakalauskas, Dennis (Winter)
Prerequisite: MGCR 352 or permission of Instructor and approval of the BCom Office
Restrictions: Restricted to U2 and U3 students.
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MRKT 455 Sales Management (3 credits)
Overview
Marketing : Responsibilities of the sales manager as they relate to the sales force. These include the selection of process, training alternatives, compensation and incentive plans, supervision and evaluation and budgeting and forecasting. Case studies and discussions of sales force models are used.
Terms: This course is not scheduled for the 2024-2025 academic year.
Instructors: There are no professors associated with this course for the 2024-2025 academic year.
Prerequisite: MGCR 352
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ORGB 423 Human Resources Management (3 credits)
Overview
Organizational Behaviour : Issues involved in personnel administration. Topics include: human resource planning, job analysis, recruitment and selection, training and development, performance appraisal, organization development and change, issues in compensation and benefits, and labour-management relations.
Terms: Fall 2024
Instructors: Gauvin, Tatiana (Fall)
Prerequisite: MGCR 222 or permission of the instructor and approval of the B.Com. Office.
Requirement for the Institute of Internal Auditors
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RETL 408 Omni-Channel Retailing (3 credits)
Overview
RETL : Introduction to the fundamentals and different problems in the operations process of omni-channel retailing. The focus will be on multi-channel supply chain management and integration. Combination of theoretical models with study cases and data to review the challenges and solutions in omni-channel retailing.
Terms: Fall 2024
Instructors: Chretien, Marc (Fall)
Prerequisite: MGCR 271 or equivalent
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RETL 409 Digitization of Retailing (3 credits)
Overview
RETL : Exploration of digital retailing models such as e-commerce marketplace, freemium, and peer-to-peer two-sided marketplace. Examination of how digital technology is driving innovation in these models, and how the models can improve competitiveness, operational efficiency and customer satisfaction.
Terms: This course is not scheduled for the 2024-2025 academic year.
Instructors: There are no professors associated with this course for the 2024-2025 academic year.
Prerequisite: MGCR 352
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RETL 410 Sustainable Retail and Entrepreneurship (3 credits)
Overview
RETL : Stages of developing a business concept in sustainability and retail. The experiential learning component culminates in a competition where student teams will pitch their business ideas to a panel of external business experts.
Terms: Fall 2024
Instructors: Lamothe, Marie Josee (Fall)
Restrictions: Open to U2 & U3 students.
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RETL 434 Topics in Retail Management 1 (3 credits)
Overview
RETL : Topics will be selected from current and emerging issues in retail management.
Terms: This course is not scheduled for the 2024-2025 academic year.
Instructors: There are no professors associated with this course for the 2024-2025 academic year.
Prerequisite(s): MGCR 352
Restricted to U2 & U3 students.
