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Prof. Polushin on The Fundamental Question of Business: 1 of a 5-part series

In this, the first of FP Executive's five-part series on competing to win in the global economy, William C.T. Polushin looks at the fundamental question of business. William Polushin, is founding director of the Program for International Competitiveness at the Desautels Faculty of Management, Ï㽶ÊÓƵ, and president of AMAXIS Inc., an international business and operational development services firm… In my lectures to MBA and bachelor of commerce students at the Desautels Faculty of Management at Ï㽶ÊÓƵ, or when I'm advising a company on how to grow or compete in Canada or abroad, I like to explore this topic with them by asking the question: What is business all about?

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