Ï㽶ÊÓƵ

News

Canadian philanthropic community will survive COVID-19

Karl Moore
Published: 13 January 2021

Professor Karl Moore interviews Elizabeth Gomery, co-founder of Montreal-based philanthropic consultancy Philanthropica, about the path forward for the philanthropic community in a time of profound global crisis.

Gomery, who experienced the challenges of fundraising during the financial crisis of 2007-08, has learned to tune out the doom-and-gloom forecasts that have proliferated during the COVID-19 pandemic. By clearly communicating impact, embarking on more targeted fundraising efforts, and replacing the traditional event-based fundraising model with virtual interactions, Canadian philanthropic organizations can emerge from the pandemic with a more resilient, strategic fundraising model than before.

Feedback

For more information or if you would like to report an error, please web.desautels [at] mcgill.ca (subject: Website%20News%20Comments) (contact us).

Back to top