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CPRL 228 Event Management (3 credits)

Offered by: Global & Strategic Comm. (School of Continuing Studies)

Overview

Public Relations : Effective use of public and media events for communication and relationship-building with key stakeholders, including research, identification of publics, design, timelines, logistics, protocol, speeches and programs, and dealing with suppliers, as well as promotion and evaluation of the event.

Terms: Summer 2023

Instructors: Lanctot, François-Olivier (Summer)

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