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Program Requirements
The Business Analytics concentration equips students with the ability to apply data analytic techniques and tools to make better managerial decisions and drive superior business performance. Students will gain the ability to transform data into a powerful strategic asset. Students completing this concentration will have training in various methods and tools for analytics, and gain a comprehensive understanding of the strategic use of analytics for businesses.
Required Courses (27 credits)
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INSY 642 Techniques and Tools for Analytics (3 credits)
Overview
Information Systems : The methods and tools needed to analyze business data and to improve business decision making, including data manipulation, analysis, visualization and interpretation of real-world data.
Terms: Fall 2019, Winter 2020
Instructors: Bassellier, Genevieve (Fall) Teimourzadeh, Aria (Winter)
Restriction(s): NOT OPEN TO STUDENTS WHO HAVE TAKEN INSY 690 WHEN TOPIC WAS 鈥淚NSIGHTS IN BIG DATA AND DATA ANALYTICS鈥�
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MGCR 629 Global Leadership (1 credit)
Overview
Management Core : An introduction to the leadership challenges of the 21st century in a rapidly changing global environment at the intersection of business and society.
Terms: Fall 2019, Winter 2020
Instructors: Mantere, Saku (Fall)
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MGCR 650 Business Tools (2 credits)
Overview
Management Core : An introduction to the practical usage of standard business tools and frameworks.
Terms: Fall 2019
Instructors: Gumus, Mehmet; Levy, Philippe (Fall)
Intensive course: 13 hours per week for 2 weeks, for a total of 26 contact hours.
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MGCR 651 Managing Resources (4 credits)
Overview
Management Core : An introduction to the challenges of acquiring and developing various resources in the firm, including financial capital, human talent, and information technology.
Terms: Fall 2019, Summer 2020
Instructors: Croitoru, Benjamin; Lapointe, Liette; Ferguson, John-Paul; Teimourzadeh, Aria; Westgate, Chantal (Fall) Lapointe, Liette; Croitoru, Benjamin; Hewlin, Patricia (Summer)
Prerequisite: MGCR 650
Intensive course: 7.5 hours per week, over 7 weeks for a total of 52 contact hours
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MGCR 652 Value Creation (4 credits)
Overview
Management Core : Offers a comprehensive overview of the value creation process in business sectors by exploring the inter-relationships among the partners in the value chain.
Terms: Fall 2019, Winter 2020
Instructors: Lapointe, Liette; Madan, Sujata; Vakratsas, Demetrios; Gumus, Mehmet; Teimourzadeh, Aria (Fall) Gumus, Mehmet; Dracopoulos, George; Madan, Sujata; Teimourzadeh, Aria (Winter)
Prerequisite: MGCR 650.
Intensive course: 7.5 hours per week, over 7 weeks for a total of 52 contact hours.
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MGCR 653 Markets and Globalization (4 credits)
Overview
Management Core : A review of macro-environment in which firms compete, and the linkages which exist between the domestic and global economies. Topics such as trade, fiscal and monetary policy, interest rates, exchange rates, and balance of payments will be covered.
Terms: Fall 2019, Winter 2020
Instructors: Phelps, Corey; Carrieri, Francesca; Vakratsas, Demetrios; Melville, Donald (Fall) Phelps, Corey; Matziorinis, Nicholas; Mackalski, Robert (Winter)
Intensive course: 13 hours per week over 4 weeks for a total of 52 contact hours.
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MGCR 660 International Study Trip (6 credits)
Overview
Management Core : This course aims to provide students a comprehensive understanding of the process of internationalization as well as managing an enterprise/organization in an international setting. Students will participate in an organized study trip outside of Canada, to a city with significant international business.
Terms: Winter 2020
Instructors: Jaeger, Alfred M; Ferguson, John-Paul (Winter)
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MGSC 640 Fundamentals of Decision Analytics (3 credits)
Overview
Management Science : Business applications of quantitative methods used in data analysis and decision making. Topics include: optimization models, probability, decision trees, statistical inference and sampling, simulation, and computer simulation.
Terms: This course is not scheduled for the 2019-2020 academic year.
Instructors: There are no professors associated with this course for the 2019-2020 academic year.
Complementary Courses (30 credits)
At least 6 credits selected from the following courses toward the concentration:
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INSY 652 Predictive Analytics (3 credits)
Overview
Information Systems : Practical methods for predictive analytics using statistical tools for handson learning, building upon regression and classification concepts covered in prior courses. Topics covered will include analytic thinking, supervised segmentation, model performance, and text mining, with the objective of understanding how to increase predictive performance.
Terms: Winter 2020
Instructors: Khern-am-nuai, Warut (Winter)
Prerequisite(s): INSY 642
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INSY 653 Analytics for Digital Business Models (3 credits)
Overview
Information Systems : Conceptual background coupled with hands-on experience with methods and tools needed to enable digital business models to strategically leverage analytics, with the goal of improving firm performance and decision-making, and attaining a competitive advantage. Topics include understanding online word-of-mouth through analysis of structured and unstructured data, distinguishing between homophily and influence in online social networks, mobile commerce, and more.
Terms: Winter 2020
Instructors: Yoo, Changseung (Winter)
Prerequisite(s): INSY 642 Minimum Grade or Test Scores : B-
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MGSC 650 Operations and Risk Analytics (3 credits)
Overview
Management Science : Business applications of decision making tools and frameworks under uncertainty in the context of internal and external operations. Topics include: operational metrics, demand forecasting, sales and operations planning, purchasing and supplier management, logistics and distribution management, capacity, and inventory management, and global operations.
Terms: This course is not scheduled for the 2019-2020 academic year.
Instructors: There are no professors associated with this course for the 2019-2020 academic year.
Prerequisite(s): MGSC 640
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MGSC 656 Analytics Consulting (3 credits)
Overview
Management Science : Hands-on experience with analytics consulting projects in a variety of industries. The course will be a mixture of lecture, project milestone presentations, and project-specific guest speakers.
Terms: Winter 2020
Instructors: Hosain, Shoeb (Winter)
At most 3 credits selected from the following courses toward the concentration:
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BUSA 690 Advanced Topics in Management 1 (3 credits)
Overview
Business Admin : Current topics in management.
Terms: Fall 2019, Summer 2020
Instructors: Moore, Karl James; Lifson, Elliot; Tsang, Desmond (Fall) Karam, Amy (Summer)
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FINE 646 Investments and Portfolio Management (3 credits)
Overview
Finance : The prime objective is to provide the student with a rational framework for investment. The portfolio and capital market theory of FINE 650 is extended and the empirical evidence supporting these and competing hypotheses is investigated for both individual securities and portfolios.
Terms: Fall 2019, Winter 2020
Instructors: Betermier, Sebastien (Fall) Betermier, Sebastien (Winter)
Prerequisite: MGCR 651
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MRKT 658 Marketing Intelligence (3 credits)
Overview
Marketing : Marketing intelligence is essential for maximizing returns on marketing investments. This course covers the cutting edge techniques and tools available for generating marketing intelligence and provides practice on how to leverage this knowledge to make effective marketing decisions. Lectures and case study format is followed.
Terms: Fall 2019, Winter 2020
Instructors: Mishra, Saurabh (Fall) Massi, Marta (Winter)
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MRKT 690 Advanced Topics in Marketing 1 (3 credits)
Overview
Marketing : Current topics in marketing.
Terms: Fall 2019, Winter 2020, Summer 2020
Instructors: Mackalski, Robert (Fall) Yang, Nathan; Dube, Laurette (Winter) Nulman, Andy (Summer)
The remaining 15 credits of courses are chosen from 500- and 600-level courses offered by the Faculty.
6 credits from the following:*
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BUSA 650 Internship (6 credits)
Overview
Business Admin : An on-the-job experience in a corporation or organization supervised by an academic faculty member.
Terms: Fall 2019, Winter 2020, Summer 2020
Instructors: Jaeger, Alfred M (Fall) Ferguson, John-Paul; Jaeger, Alfred M (Winter) Ferguson, John-Paul (Summer)
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BUSA 651 Practicum (6 credits)
Overview
Business Admin : A practical project which provides an opportunity to explore and recommend solutions to a business issue within a corporation or organization.
Terms: Fall 2019, Winter 2020, Summer 2020
Instructors: Jaeger, Alfred M; Madan, Sujata (Fall) Jaeger, Alfred M; Madan, Sujata (Winter) Madan, Sujata; Jaeger, Alfred M (Summer)
* Note: Students electing to participate in an International Exchange (12 credits of complementary courses) are exempt from BUSA 650 and BUSA 651. Two additional electives are required to complete the 57-credit requirement.
