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MRKT 455 Sales Management (3 unités)

Offert par : Gestion (Gestion)

Vue d'ensemble

Marketing : Responsibilities of the sales manager as they relate to the sales force. These include the selection of process, training alternatives, compensation and incentive plans, supervision and evaluation and budgeting and forecasting. Case studies and discussions of sales force models are used.

Trimestres : Automne 2015

Chargés de cours : Moscovitz, David Lewis (Fall)

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