Vue d'ensemble
Relations publiques : This course will provide exposure to issues and functions essential for practice in the corporate sector, issues management, crisis communications, financial communications, branding and reputation management, as well as communications related to mergers and acquisitions. It will also provide the basic financial literacy necessary for any communications management professional.
Trimestres : Hiver 2016
Chargés de cours : Julien, Sarah; Gilpin, Andrea (Winter)