Ï㽶ÊÓƵ

CMIS 544 Social Media Marketing and Technology (3 unités)

Offert par : Développement de carrière et perfectionnement professionnel (École d'éducation permanente)

Vue d'ensemble

Gestion des systèmes d'information : Examines the use of social media in business, new channels of marketing, advertising and communication that make up the social media space, leveraging marketing channels for optimal results. Utilizes case studies and lab exercises from large corporations and small business to provide hands-on experience and real-world examples.

Trimestres : Hiver 2016

Chargés de cours : Muscott, Adam (Winter)

Back to top