BusinessWeek - B-School: Active lessons in sustainability
When it comes to teaching sustainability and corporate social responsibility in business school, a blend of theory and action may succeed best…
Business schools seem to be taking the view that the practical element is essential if CSR lessons are to be rammed home. The Desautels faculty (Desautel Full-Time MBA Profile) at Canada's Ï㽶ÊÓƵ, for example, has packed students off to India on a field trip this month to get a first-hand view of what's going on in one of the world' s newer economic superpowers.
The school is making sure that participants get some hands on CSR experience as part of the deal. Everyone taking part has been charged with contributing to an online business model that will raise funds via social media to help educate girls in some of India's most-disadvantaged areas.
