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Pre-Startup Skills: Workshop #6 - Customer Discovery

Wednesday, October 23, 2024 12:00to13:00

This workshop will provide an overview of the customer discovery process and then delve deeper into how to conduct customer interviews and how to iterate on your business model or lean canvas....

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Pre-Startup Skills: Workshop #5 鈥� Foundations of IP and Patent Searching

Wednesday, October 9, 2024 12:00to13:00

This workshop will demystify and explain the various form of intellectual property (IP), namely, patents, industrial designs, copyright, trademarks, and trade secrets./engineCategory:聽School of...

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Pre-Startup Skills: Workshop #4 - Market Research and Analysis of Competition

Wednesday, October 2, 2024 12:00to13:00

This workshop will provide an overview of the different types of market research, how to analyze the competition, and the resources available at McGill to perform market research./engineCategory:...

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Pre-Startup Skills: Workshop #3 鈥� Introduction to Industry Analysis

Wednesday, September 25, 2024 12:00to13:00

This workshop will introduce the fundamental tool of Industry Analysis which companies use for strategy development. For startups, understanding the industry is a critical step in determining...

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Pre-Startup Skills: Workshop #2 鈥� Design Thinking Methodology

Wednesday, September 18, 2024 12:00to13:00

The learning objective of this workshop is to understand the fundamentals of the Design Thinking Methodology and how it promotes innovation. 聽聽聽聽聽聽/engineCategory:聽School of Architecture...