Maxime Cohen /channels/taxonomy/term/21674/all en Incentivizing Healthy Food Choices Using Add-On Bundling: A Field Experiment /channels/channels/news/incentivizing-healthy-food-choices-using-add-bundling-field-experiment-360773 <p><strong>Authors: </strong><a href="/desautels/nymisha-bandi">Nymisha Bandi</a>*, <a href="/desautels/maxime-cohen">Maxime C. Cohen</a>, and <a href="/desautels/saibal-ray">Saibal Ray</a> <b> </b></p> <p><strong>Publication: </strong><i>Manufacturing & Service Operations Management</i><br /> Forthcoming<br /> Articles in Advance: published online 12 August 2024</p> <p><b>Abstract</b>::</p> Wed, 30 Oct 2024 12:46:35 +0000 webfull 203908 at /channels AI Is Good for Us: A Microsoft-sponsored white paper /channels/channels/news/ai-good-us-microsoft-sponsored-white-paper-359539 <p>AI has become an omnipresent topic of discussion in our daily lives, both professionally and personally. While much has been written on the challenges, risks, and pitfalls of AI (and the strong need to regulate its development and deployment carefully), it's also important to highlight its numerous benefits and positive impacts on society and the economy.</p> Wed, 11 Sep 2024 18:09:19 +0000 webfull 202512 at /channels McGill Desautels faculty members and researchers celebrated at Bravo Gala /channels/channels/news/mcgill-desautels-faculty-members-and-researchers-celebrated-bravo-gala-356258 <p> </p> <p>㽶Ƶ hosted its annual Bravo Gala on Thursday, March 21, which honours its faculty members and researchers who have won special awards, memberships and prizes over the past year. McGill Desautels is proud to announce 14 of its faculty amongst the distinguished honourees this year. Congratulations to our deserving laureates! Full list below.<br /> #Bravo2024</p> <p>· <a href="/desautels/genevieve-bassellier"><strong>Geneviève Bassellier</strong></a>, Best AMCIS Emergent Research Forum Paper, Americas Conference on Information Systems</p> Thu, 21 Mar 2024 17:55:10 +0000 webfull 198749 at /channels Retail Analytics in the New Normal: The Influence of Artificial Intelligence and the Covid-19 Pandemic /channels/channels/news/retail-analytics-new-normal-influence-artificial-intelligence-and-covid-19-pandemic-355715 <p><strong>Authors:</strong> Y. Adulyasak, <a href="/desautels/maxime-cohen"><b>M. C. Cohen</b></a>, <a href="/desautels/warut-khern-am-nuai"><b>W. Khern-Am-Nuai</b></a> and M. Krause</p> <p><strong>Publication:</strong> <i>IEEE Engineering Management Review</i>, Forthcoming<br /> Articles in Advance — published online: December 1, 2023</p> <p><b>Abstract</b>:</p> Mon, 26 Feb 2024 20:32:51 +0000 webfull 198142 at /channels Businesses would benefit from deeper understanding of artificial intelligence /channels/channels/news/businesses-would-benefit-deeper-understanding-artificial-intelligence-355252 <p>Generative AI has recently garnered significant attention, yet many individuals possess only a superficial understanding of the technology, as outlined by <a href="/desautels/maxime-cohen" target="_blank"><strong>Professor Maxime Cohen </strong></a>in an open letter published in Le Devoir. Co-authored with Pierre Graff, Marie-Chantal Leduc, and Bertrand Milot, the letter emphasizes the necessity for businesses to enhance their comprehension of what AI can offer and what it cannot.</p> Tue, 06 Feb 2024 19:57:50 +0000 webfull 197557 at /channels Small businesses can also benefit from AI /channels/channels/news/small-businesses-can-also-benefit-ai-355105 <p>Big businesses are deploying artificial intelligence to streamline their supply chains, cut labour costs, and better understand their customers. For small- and medium-sized enterprises, keeping pace can be a daunting task.</p> Tue, 30 Jan 2024 16:19:12 +0000 webfull 197374 at /channels Maxime Cohen and Saibal Ray named Top Retail Experts for 2024 /channels/channels/news/maxime-cohen-and-saibal-ray-named-top-retail-experts-2024-354170 <p>Two faculty members of the<strong> Bensadoun School of Retail Management (BSRM)</strong> have been named to Rethink Retail’s Top Retail Experts (TRE) list for 2024, one of the most prestigious global accolades in the Retail and Consumer Packaged Goods (CPG) industry.</p> Thu, 11 Jan 2024 17:39:44 +0000 webfull 196332 at /channels Nymisha Bandi named Runner-Up in the 2023 POMS CBOM Junior Scholar Paper Competition for "Incentivizing Healthy Food Choices Using Add-on Bundling: A Field Experiment” /channels/channels/news/nymisha-bandi-named-runner-2023-poms-cbom-junior-scholar-paper-competition-incentivizing-healthy-354106 <p><strong>Authors: <a href="/desautels/nymisha-bandi">Nymisha Bandi</a>, <a href="/desautels/maxime-cohen">Maxime C. Cohen</a> </strong>and <a href="/desautels/saibal-ray"><strong>Saibal Ray</strong></a></p> Tue, 09 Jan 2024 21:03:58 +0000 webfull 196259 at /channels Automated checkout technology allows workers to focus on higher-value tasks /channels/channels/news/automated-checkout-technology-allows-workers-focus-higher-value-tasks-352138 <p>Amazon Go, convenience stores that eliminate the check-out process, are coming to Canada. Customers can use a debit card, credit card or payment-enabled phone to enter, select and buy items, and simply walk out of the store. Amazon introduced the cashierless stores in the U.S. in 2018 and is now opening locations in Calgary and Toronto. "The growth in this sector is remarkable, with a significant amount of investment pouring in," says Professor <a href="/desautels/maxime-cohen"><strong>Maxime Cohen</strong></a> in interview with CBC.</p> Fri, 20 Oct 2023 16:10:24 +0000 webfull 194110 at /channels AI tools boost and optimize productivity in the retail sector /channels/channels/news/ai-tools-boost-and-optimize-productivity-retail-sector-351603 <p>Artificial intelligence (AI) will give productivity a major boost in the retail sector, according<a href="/desautels/maxime-cohen"> <strong>Maxime Cohen</strong></a>, <strong>Professor of Retail and Operations Management at McGill Desautels</strong>, home to the <a href="/bensadoun-school/retail-innovation-lab" target="_blank"><strong>Bensadoun School of Retail Management (BSRM)’s retail innovation lab</strong></a>.</p> Tue, 03 Oct 2023 20:34:33 +0000 webfull 193511 at /channels Selecting Cover Images for Restaurant Reviews: AI vs. Wisdom of the Crowd /channels/channels/news/selecting-cover-images-restaurant-reviews-ai-vs-wisdom-crowd-349939 <p><strong>Authors:</strong> <a href="/desautels/warut-khern-am-nuai"><b>Warut Khern-am-nuai</b></a>,<b> <a href="/desautels/hyunji-so">Hyunji So</a></b>,<b> <a href="/desautels/maxime-cohen">Maxime C. Cohen</a></b> and Yossiri Adulyasak</p> <p><strong>Publication:</strong> <i>Manufacturing & Service Operations Management</i>, Forthcoming</p> <p><b>Abstract</b>:</p> <p>Restaurant review platforms, such as Yelp and Tripadvisor, routinely receive large numbers of photos in their review submissions. These photos provide significant value for users who seek to compare restaurants. In this context, the choice of cover images (i.e., representative photos of the restaurants) can greatly influence the level of user engagement on the platform. Unfortunately, selecting these images can be time consuming and often requires human intervention. At the same time, it is challenging to develop a systematic approach to assess the effectiveness of the selected images. In this paper, we collaborate with a large review platform in Asia to investigate this problem. We discuss two image selection approaches, namely crowd-based and AI-based systems. The AI-based system we use learn complex latent image features, which is further enhanced by transfer learning to overcome the scarcity of labeled data. We collaborate with the platform to deploy our AI-based system through a randomized field experiment to carefully compare both systems. We find that the AI-based system outperforms the crowd-based counterpart and boosts user engagement by 12.43%-16.05% on average. We then conduct empirical analyses on observational data to identify the underlying mechanisms that drive the superior performance of the AI-based system. Finally, we infer from our findings that the AI-based system outperforms the crowd-based system for restaurants with a (i) longer tenure on the platform, (ii) limited number of user-generated photos, (iii) lower star rating, and (iv) lower user engagement during the crowd-based system.</p> <div class="bl-tpl"><a class="button--outline" href="https://ttps://dx.doi.org/10.2139/ssrn.3808667" target="_blank">More details</a></div> <p> Wed, 23 Aug 2023 16:05:32 +0000 webfull 191312 at /channels Maxime Cohen named Chief AI Officer at Intégral digital accelerator /channels/channels/news/maxime-cohen-named-chief-ai-officer-integral-digital-accelerator-348717 <p>McGill Desautels Faculty of Management <a href="/desautels/maxime-cohen"><strong>Professor Maxime Cohen</strong></a> was named Chief Artificial Intelligence Officer for Intégral, a digital accelerator that works with businesses to support their digital transformation and growth. The accelerator has offices in Canada and France, and supports their growth through multiple agencies that specialize in content, web infrastructure, analytics and digital marketing.</p> Wed, 14 Jun 2023 18:52:06 +0000 webfull 190112 at /channels Vaudreuil-Soulanges entrepreneurs connect with BSRM researchers to learn retail best practices /channels/channels/news/vaudreuil-soulanges-entrepreneurs-connect-bsrm-researchers-learn-retail-best-practices-347906 <p>About sixty entrepreneurs from Vaudreuil-Soulanges region joined Desautels faculty and staff for a conference on best practices in retail.</p> Thu, 20 Apr 2023 20:45:39 +0000 webfull 189148 at /channels Desautels researchers celebrated at Bravo 2023 /channels/channels/news/desautels-researchers-celebrated-bravo-2023-347495 <p>㽶Ƶ hosted its annual Bravo gala on Thursday March 30, which honours its researchers and scholars who have won special awards, memberships and prizes over the past year. Amongst the distinguished honourees from McGill Desautels are <a href="//www.mcgill.ca/desautels/samer-faraj">Samer Faraj</a>, Professor and Canada Research Chair in Technology, Innovation & Organizing (Distinguished Scholar Award), <a href="//www.mcgill.ca/desautels/warut-khern-am-nuai">Warut Khern-am-nuai</a>, Associate Professor, Information Systems (Sandra A.</p> Thu, 30 Mar 2023 19:34:01 +0000 webfull 188714 at /channels Maxime Cohen and Saibal Ray named Top Retail Influencers for 2023  /channels/channels/news/maxime-cohen-and-saibal-ray-named-top-retail-influencers-2023-345592 <p>Two faculty members of the <a href="/bensadoun-school/">Bensadoun School of Retail Management</a> were named to Rethink Retail’s Top Retail Influencers list for 2023.  Professors <a href="//www.mcgill.ca/desautels/maxime-cohen">Maxime Cohen</a> and <a href="//www.mcgill.ca/desautels/saibal-ray">Saibal Ray</a> were both recognized with this distinction, alongside some of the world’s top retail experts, consultants, analysts, academics, journalists, and thought leaders who are making an impact in the online retail community.</p> Wed, 25 Jan 2023 19:20:30 +0000 webfull 186664 at /channels